Finding My Twitter Voice

October 23, 2011

Even though it’s only 140 characters long, for all its simplicity, finding my voice on Twitter was an interesting challenge.
IBM’s social computing guidelines are considered to be amongst the best in the world. In them IBM recommends a simple idea: “Speak in the first person. Use your own voice; bring your own personality to the [...]

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To Twitter or not to Twitter

October 10, 2011

People who attend our SEO and Social Media Marketing seminar who are not yet using Twitter, frequently ask us whether they should start to use Twitter in their marketing.  There is a little doubt that Twitter provides another way to engage with your audience and it allows you to initiate a relationship with people who [...]

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10 Reasons Search Engines Might Not Index Your Webpage

October 1, 2011

Websites become listed on search engine results if, and only if, the search engine spiders are indexing them. If they pass right by your pages, and don’t even know they exist, then you’re simply not going to get listed.
Do this simple check. Go to http://www.google.com and type in site:yourdomain.com. You should see a list of [...]

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Collaborate with your competitors

August 22, 2011

Collaborating with your competitors can be a good idea.  If you have built up a list of people who receive your email newsletter (or even your daily tips;) most of them will never buy what you’re selling.  For loads of reason’s they may love getting your material, but most of them will never buy from [...]

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Getting Business with Google +1 & Social Media Buttons

July 14, 2011

Welcome.  Below, you’ll find the recording from the ODM Coaching Club Open session that we ran on the 12th July 2011 entitled “How using Google +1 and other Social Media Buttons on your website can get you business”.  The opportunity for getting Business with Google +1 & Social Media Buttons in general is compelling and [...]

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