Even though it’s only 140 characters long, for all its simplicity, finding my voice on Twitter was an interesting challenge.
IBM’s social computing guidelines are considered to be amongst the best in the world. In them IBM recommends a simple idea: “Speak in the first person. Use your own voice; bring your own personality to the forefront.”
I find that when I speak directly to other people on Twitter, three interesting things happen.
I get more re-tweets, more followers and generally more feedback.
Also, during our monthly SEO and Social Media seminars, we regularly hear Twitter users say they hate being on the receiving end of people who are obviously just automating their tweets.
Will you share your voice by adding a comment below? I’d love to know how you have found your voice on social media.